Wendy’s may try new India recipe to drive up sales

NEW DELHI: With slowing sales taking a toll, Wendy’s, the world’s third-largest burger chain after McDonald’s and Burger King, is reconsidering its operating model in India and may opt for a joint venture. This could mean moving away from its existing franchise model with Amtek Auto, two people familiar with the development said. It is exploring options to operate through a joint venture in India led by a food industry veteran, the people said. An email sent to Wendy’s global spokesperson seeking comment on the matter remained unanswered till press...
10 Published By - The Economic Times - 2017.01.11. 20:04
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